Posts Tagged "Technical SEO Audit"

Leverage browser caching: How to add Expires headers

Posted by on Mar 29, 2012 in Performance | 102 comments

Leverage browser caching: How to add Expires headers

This tutorial explains how you add Expires headers to your .htaccess file. This will help you improve the performance of your website, based on Google’s and Yahoo’s recommended performance guidelines. You’ll learn about: what browser caching and Expires headers is how to test the current performance of your site how to add Expires headers for your website where you can find more information Important! To make use of Expires headers the way it’s explained in this blog post, your server must be Apache (and requires the module mod_expires) and you must have access to your...

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Tutorial: robots.txt – your guide for the search engines

Posted by on Feb 28, 2012 in SEO basics | 7 comments

Tutorial: robots.txt – your guide for the search engines

It’s amazing how one little text file can make or break your website. If you have a line or two wrong in your robots.txt file, you might actually be telling the search engine robots to not crawl and index your site…which means your web pages won’t show up in the search engines. Luckily it’s easy to check, and easy to solve. In this blog post you’ll learn about what robots.txt is, how to check your own robots.txt, and how you can improve your instructions for the search engine robots. This blog post is part 1 of the series: how to do a Technical SEO Audit of your website. For a...

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